An event shaped to explore the delicate and deep links between the design culture and that of sparkling wine
Last November, the first edition of Perlage & Design was held in the Milan Design District. The culture of design and that of sparkling wine, a combination of meanings and suggestions, where design meets the art of perlage, in a dialogue that combines material, time and conviviality. Perlage & Design was conceived as an encounter and reflection moment, but also for pleasure and lightness. The same lightness that fizz encloses and frees as it rises towards the light.
In that first edition, we wanted to celebrate not only the product, but the experience of well living, in environments where form, balance and beauty meet, just as in the toast gesture. The event was also an opportunity to consolidate the connections between the DDDesign circuit partners, sector companies, high-rated hotels, excellence manufacturers and interest groups that share a common vision: that of a design that dialogues with the territory, hospitality and culture. The combination of excellent wineries with design products is linked by suggestions and beauty. There is a moment, in a glass of wine, when time seems to stand still. An imperceptible fizz rises from the bottom of the glass, then another, and another. Three small bubbles, a hundred, or a thousand, that tell in a few seconds the journey of an idea. From its silent start to its dissolution into light.
And right in that movement, design and wine find a common language. Both are processes of transformation, balance, and waiting. Both are looking for the perfect form, able to combine matter and meaning. Every small bubble is born from an invisible pressure. It is the trapped air, the energy that urges to exist. Same as in design: each project is born from an inner strain, an urgency to give shape to something that does not yet exist. Perlage then becomes a creativity metaphor. A flow that starts from the depths, rises to the surface, and finally reveals itself.
In design, as in wine, what appears simple is the result of a hidden complexity and a careful business process. Behind a perfect little bubble, there is a slow fermentation, a meticulous temperature, a delicate proportion. Behind a harmonious form or environment, there is a precise study of lines, volumes, and dimensional relationships.
architect: Massimo Salamone
Founder of the DDDesign circuit