Copyright © 2020-2022 P.IVA 06746930152

Pipistrello Pop, a chromatic choice by Martinelli Luce for an icon that maintains an exclusive character

20 December 2023

I love yellow because it is a sunny color that inspires optimism, light, and energy”, explains Emiliana Martinelli

 

Just as people prefer the yellow color because it is associated with the sun and has a pleasant energy, Pipistrello Pop by Martinelli Luce brightens up places by illuminating nearby objects and their surroundings. The lamp fits well in lively spaces and colors neutral settings, generating a visual contrast that affects perception. It becomes the center of attention for everything around it. Yellow reflects a youthful spirit and appeals to people who prefer to surround themselves with colors as well as those who wish to make an unimpressive environment feel lively and welcoming. In the Pop version, Pipistrello is revitalized with this color that stands for exuberance and optimism.

“I love yellow because it is a sunny color that inspires optimism, light, and energy. It’s a color I identify with because some of its connotations reflect part of my character. Yellow is also the color of friendship, just like the one that linked me to Gae Aulenti whom I met as a child.

She frequently used red, but I also know that she liked yellow, a warm and sunny color. Since we have already edited the Ruspa lamp in this color, why not Pipistrello too? Yes, but… in a Pop key!”

Emiliana Martinelli

 

An icon reinterpreted in a Pop key

Color is one of the hallmarks of Pop Art in which the protagonist is the everyday object transformed into art and the iconic Pipistrello is tinted with a bright, vivid, graphic yellow that harkens back to that movement. The base cone is yellow, while the details are black. A ‘bold’ finish to draw attention to the small features that give the lamp its graphic appearance. In this edition, Gae Aulenti’s signature, which is lightly engraved on the top of the telescope in the original Pipistrello, is located on a shining black plaque that is applied to the base cone along with the progressive numbering, further personalizing it.

A value that stands out as strongly as the Pipistrello Pop’s personality. The stainless-steel telescope’s Martinelli Luce logo is highlighted in a black finish. The certificate of authenticity comes, as always, with this iconic lamp. Pipistrello has become iconic for its capacity to blend originality and innovation. The choice of vibrant yellow keeps this spirit alive by going beyond simple aesthetics and thus becomes a symbol of vitality, energy, and creative drive.

 

Martinelli Luce

(Visited 28 times, 28 visits today)

Related posts: