Philips Hue connected lighting solutions recreate the right atmosphere and emphasize the fun thanks to the synchronization of the lights with video games and audio and video content

The right stimulus for talent and passion

Signify, world leader in lighting, has contributed to the birth of PLB World – a highly technological edutainment hub that combines gaming, streaming and content creation in a single location – as lighting partner, providing products and expertise to unleash the extraordinary potential of light applied to the world of eSports. The scene is dominated by Philips Hue Lightstrip Gradient Ambience and Gradient pc, the innovative light strips which, due to their flexibility, are respectively ideal for integrating perfectly with any environment and with gaming stations; Philips Hue Signe, a special gradient lamp with a contemporary design available in floor and table versions; Philips Hue Go, the rechargeable portable lamp with an iconic shape and Philips Hue Iris, an elegant plug and play lamp that enhances any environment.

Supported by Philips Hue connected lighting solutions, aspiring gamers and visitors can enjoy an even more immersive experience because the fun, atmosphere and involvement are emphasized during each game session also through the synchronization of lights with video games and video and audio content. Gamers can therefore, through the Philips Hue Sync PC app, expand the visual sensations of the video game, creating brilliant color effects with shades in continuity with the images on the screen and without interruptions. Connected, smart and innovative: this is Philips Hue lighting, which in this context has made itself available to the most passionate gamers to maximize their performance. Philips Hue lighting solutions also create the perfect atmosphere in the new home of ‘Bobo TV’, the program broadcast on the Twitch platform that involves the most important Italian former footballers in captivating debates and football stories.

“Signify with the Philips Hue brand, flagship in the world of intelligent lighting, has always been committed to bringing innovation and unleashing the incredible potential of light. We are extremely proud to be the lighting partner of this new eSports project, in which the immersive light experience is essential for creating the right context, ideal for training and devising the best game strategies”, said Monica Ceppi, Commercial Leader Consumer in Signify. “Whether it’s a professional tournament or a friendly moment, Philips Hue solutions are able to create a unique level of immersion and involvement, allowing to cultivate talent and fully live and passion”.