GIADA SYSTEM: Lighting as a strategic tool for retail
Managing light in a simple, fast and intelligent way. Giada System was created to meet the needs of contemporary living, but it finds in retail one of its most effective application areas. The system allows lighting control in commercial spaces, showrooms and shop windows through intuitive and immediate management, thanks to automatic proximity connection.
Available free of any charge, the App is the heart of the system. It communicates with the dedicated modules and transforms the smartphone into a complete tool for controlling the lighting system. Once installed, the App automatically identifies the set-up devices and creates a functional network ready for use. The simple, user-friendly interface allows the user to act on a single luminaire and on whole groups of lights, making the initial configuration fast and accessible even for those with no specific technical skills.
Within the retail area, Giada System allows users to shape customised lighting scenarios, designed to enhance the products, adapt to the different day phases, or to the display needs. Each luminaire can be named and identified, making it easy to manage sequences and groups of lights. That allows the user to quickly call up a specific light arrangement and change it in real time with precision and flexibility. Adjustment options include colour, colour temperature and light intensity. Through a chromatic ring, it is possible to select shades and nuances, from colour to white, adjusting the effect according to the displayed products. The white temperature management allows for switching from cool tones to warmer lights, up to soft and enveloping effects, which are essential to act on colour perception.
A careful choice of light, indeed, directly affects the reading of materials and colours, with a tangible impact on the shopping experience. The complete dimming, from 0 to 100%, also allows the user to create evocative and dynamic environments, ideal for presenting collections, product launches or waiting moments designed to involve the customer. The lights can be organised into rooms, groups or functional areas and managed in a coordinated way to obtain coherent and easily recalled scenarios. To complete the system, two key features are automatic scenario programming and rapid activation. It is possible to set ignitions, variations and scenes on a daily or weekly basis, deciding with a simple command when to make them active. A flexibility that makes Giada System an effective tool not only from a technical point of view, but also from a commercial point of view.
Thanks to its ease of use and the richness of its functions, Giada System transforms light into a real ally for sales, able to enhance spaces, tell the product story and improve the customer experience in shops and showrooms.
